Facility Services
Commercial Cleaning Company
Making an established service company easier to find and easier to trust
A service website for a commercial cleaning company operating across business and public environments.
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01
The challenge
The company had operational experience but its website made it look smaller and less established than it actually was.
02
What we discovered
Services for offices, properties and public-sector environments were mixed together. Geographic coverage was unclear, proof was limited and several important service searches had no dedicated landing page.
03
What we changed
We rebuilt the website around customer sectors, locations and procurement needs, strengthened proof and credibility, improved technical SEO and launched targeted Google Ads around commercially valuable cleaning searches.
04
Highlighted results
- Qualified B2B enquiries
- +38%
- Qualified B2B enquiries
- Visibility across priority service searches
- +61%
- Visibility across priority service searches
- Cost per qualified enquiry
- −24%
- Cost per qualified enquiry
- Research → redesign → development → launch
- 4 months
- Research → redesign → development → launch
Project scope
- Research
- SEO architecture
- UX/UI
- Development
- Google Ads
How QashLabs works
- 01
Discover
Understand the business, the offer, the commercial goal and what is already in place. Nothing is judged before it is seen.
- 02
Diagnose
Examine the connected layers, evidence what is working and what is breaking, and record confidence where data is incomplete.
- 03
Implement
Build, fix or connect only the parts that were scoped and agreed, in priority order, without discarding what already performs.
- 04
Operate & Optimize
Run the system, report against commercial stages, and keep improving where the evidence supports it.
Your next step
Want a website built around
how your business actually works?
In a free direct review and callback, QashLabs will understand what you are trying to improve, identify the most relevant questions and say honestly whether we can help.
- Direct reply from QashLabs
- One clear next step
- Free review